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- From Patent to Profit: The Story of SPANX and Sara Blakely - Innovate Product Design
From Patent to Profit: The Story of SPANX and Sara Blakely - Innovate Product Design
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Talking about Intellectual Property usually means discussing how much patents are really worth, especially with so many legal battles over patent rights and disagreements. Many believe that a patent is only as valuable as the money you have to back it up in court.
Sara Blakely on LinkedIn: #invent #bebold #entrepreneur #inventor
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Spanx's founder couldn't afford a patent attorney. So she figured out how to protect her IP herself.
