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From equal pay agreements to amazing comeback stories, record audiences and new media deals, women’s sports are in the spotlight now more than ever. While they often don’t receive the same level of attention as men’s sports, a new Nielsen Sports research project highlights untapped potential and new commercial opportunities for rights holders, brands and media.
Women's Football 2019 - Nielsen Sports
Young Women Emerge as Fastest-Growing Sports Audience - Comscore, - Comscore, Inc.
Gender Inequality in Sports Statistics 2024
INDYCAR, Motorsport Network Reveal Large Global Fan Survey
Women and sport today: growth statistics - Iberdrola
Women and Sport by Nielsen Sports - Issuu
Young Women Emerge as Fastest-Growing Sports Audience - Comscore, - Comscore, Inc.
Women's Sports Are an Economic Force - Ms. Magazine
Women's sports viewership on the rise.
Women's Sports Network jumps on shifting attitudes with dedication to women's sports
The Gender Equality Debate: A Boost for Women in Sport
Nielsen Report Shows MLB Growing Popularity In Foreign Countries