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The Billion-Dollar Brand: Unveiling Skims' Successful Marketing - Haute in Texas Agency

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How did Skims marketing techniques lead them to success? We at Haute in Texas reveal how Kim Kardashian markets her billion-dollar brand.

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How Kim Kardashian's Skims revolutionised shapewear: the reality TV star's brand is worth US$4 billion, worn by SZA, former Victoria's Secret models, The White Lotus stars – and the US Olympics team

The Billion-Dollar Brand: Unveiling Skims' Successful Marketing - Haute in Texas Agency

How Kim Kardashian's Skims revolutionised shapewear: the reality TV star's brand is worth US$4 billion, worn by SZA, former Victoria's Secret models, The White Lotus stars – and the US Olympics team

The Billion-Dollar Brand: Unveiling Skims' Successful Marketing - Haute in Texas Agency

Reality TV to $4 Billion-Dollar Empire: Kim Kardashian's Skims

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How Kim Kardashian's Skims revolutionised shapewear: the reality TV star's brand is worth US$4 billion, worn by SZA, former Victoria's Secret models, The White Lotus stars – and the US Olympics team