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Prada Reclaims Top Spot in Lyst Hottest Brand Ranking

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The Row made it to the top 20 ranking for the first time with its Margaux bag named the hottest product for Q4 2023.

The Lyst Index – Fashion's Hottest Brands and Products

Prada is the hottest fashion brand in the world in Q4 2022

WWD

Kara Burt - Prada Group

Prada Reclaims Top Spot in Lyst Hottest Brand Ranking

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Samuel Traub - Prada Group

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Prada Is Apparently the Hottest Brand On Earth