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PDF] Conceptualizing, Measuring, and Managing Customer-Based Brand

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PDF) Conceptualizing, Measuring, and Managing Customer-Based Brand Equity

Keller (1993)Conceptualising, measuring, and managing customer

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A New Consumer Brand Relationships Framework

PDF] A proposed model for measuring the brand equity in sports

PDF) Conceptualizing, Measuring, and Managing Customer-Based Brand Equity

PDF) Conceptualizing, Measuring, and Managing Customer-Based Brand Equity

Customer-based brand equity and customer engagement in

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